Fritz Bachen – The Consumer Psychologist

WHY PEOPLE BUY, WHAT THEY BUY

Vlogging, Hualing and Selling

Media

If any of these terms mean anything to you, then you may be interested in this excellent report by 7.30 on Australia’s ABC. It looks at the realities of 14 year old girls, where they get their influences from, and how brands are using them as media channels in their own rights (sort of).

http://t.co/JnOhodQifL

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