MSiX – Marketing Science ideas XChange 2014
I’ve gotten together with the team at Focal Attractions (Mumbrella) to co-create a conference dedicated to marketing sciences MSiX. This year the conference has a behavioural economics slant. I’ve curated the conference and gotten together a wonderful group of speakers. If you’re in Sydney on July 30 and 31 and are into this type of thing then please come along – it will be the strongest line up of marketing science ever assembled in Australia.
Below is a ‘Google Hangout’ I did with Tim Burrows, talking about MSiX.