ALL POSTS TAGGED happy

The Happily-Healthy Project

Posted Sep 24 in Work tagged , , , , , by

Recently Naked Communications have been working with Nestle and a number of psychologists and nutritionists to create Australia’s most comprehensive study on happiness and health, The Happily Healthy Project. The study looks at the inter-relationship between health and happiness, and gives everyone who completes the lengthy questionnaire a HHQ (Happily Healthy Quotient). So far over [...]

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Why Good Advertising Must Begin To Embrace The Dark Side

Posted Jul 18 in Uncategorized tagged , , , by

There has been a new study released that shows that ads depicting positive emotion are no more effective than those depicting negative emotions (I could only find the release). That is. please question why you keep showing smiley, happy, cheesy Prozac propped housewives serving up dinner (or KFC) to the family of four in your [...]

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